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Explore the latest articles on video marketing, production tips, and branding.

How Effective Are YouTube Remarketing Ads In 2021

How Effective Are YouTube Remarketing Ads In 2021

YouTube remarketing ads allow you to target people that have already watched or interacted with one of your videos on the site. These ads will show up when they visit other sites across the internet, which is a great way to remind them of your product before they decide what else to buy. In this article we are going over how effective YouTube remarketing ads are in 2021 and why you should be...

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How To Increase Sales With Video Testimonials

How To Increase Sales With Video Testimonials

Just think about it: as a consumer, how many times have you gone online to check on the reviews of others before buying something? Wasn't it a lot easier to make the decision of trusting a brand because a lot of people have said so many positive things about it? This is the power of testimonials. It establishes the credibility of a brand through a third party.   Is this something that you should...

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4 Things Every Business Video Checklist Should Have

4 Things Every Business Video Checklist Should Have

From YouTube, Instagram, and Facebook to broadcast media, everyone loves exceptionally created video content. Considering their rise in necessity and popularity, every business is trying to create videos for their brands. To stand out from the crowd, your videos need a professional touch. So here are 4 things every business video checklist should include to produce captivating and successful...

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3 Ways to Make Your Agency Stand Out on Social Media

3 Ways to Make Your Agency Stand Out on Social Media

A lot of brands have become even more relentless in their pursuit of social recognition. The pandemic shifted this pursuit (even more so) to a digital one. Social media has become more than just a place to post updates and pictures. It is now a powerful tool for building trust, understanding your audience, and eventually boosting sales.  But with so many other businesses on the quest to build...

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Video Marketing Trends to Watch in 2021, According to Experts

Video Marketing Trends to Watch in 2021, According to Experts

As an aftermath of the pandemic, more businesses and services than before are migrating online, turning to online and video marketing to not only move with the times but to also attract a larger clientele. Come 2021, and many businesses have now settled into the online marketing side of things.  When the video feature was introduced to social media, the uptake was slow for various reasons, but...

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When and Why To Use Internal vs External Video Production

When and Why To Use Internal vs External Video Production

There’s no denying it: whether video content is made to educate or to entertain, consumers just can’t seem to get enough of them. In fact, YouTube alone counts over one billion hours of content watched daily. Of course, this shouldn’t come as a surprise. Videos are great — they’re digestible, engaging, and convenient. So, if you haven’t launched a solid video marketing campaign for your business...

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How to Build Trust with Your Customers in 2021 and Why it’s Important

How to Build Trust with Your Customers in 2021 and Why it’s Important

In today’s digital world, consumers are bombarded with endless product/service advertisements on various platforms ranging from social media to TVs. This has made them a little (understandably) skeptical about everything. For a customer to purchase your product or solution in 2021, they must have trust in you and your brand. Although trust is an essential commodity in business, these days, it's...

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How to find the best corporate video production company?

How to find the best corporate video production company?

Corporate video production is a type of filmmaking that focuses on helping businesses grow. This is often using video which can: Drive sales Reduce and improve support Accelerate training and reduce churn Increase marketing conversions Video types under the corporate filmmaking umbrella include: Brand awareness Company introductions Explainer or product video Elevator pitches Customer support...

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Powerful Statistics about Video Marketing to Know for 2021

Powerful Statistics about Video Marketing to Know for 2021

Versatile, digestible, and engaging — you probably already know how essential video is to your overall marketing strategy. But with your competitor’s privy to the same knowledge, how can you make sure that you stand out? The answer is simple: you just have to put out high-quality content. Of course, we know that a good video marketing campaign might not be at the top of your priority right now,...

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The Benefits of Hiring a Professional Video Production Company

The Benefits of Hiring a Professional Video Production Company

Production Company Engaging, versatile, and quick—video has completely revolutionized the way that we produce and consume content. But with everybody competing for attention through video clips online or on television, how can you ensure that you and your brand stand out?1. Access to best-in-class equipment and expertise. Your video has to look great. After all, you are given but a few, precious...

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About Front Runner Films

Front Runner Films is a corporate video production company that tells humorous and heartfelt stories. We not only help you tell your story, we help you add a unique signature of style to show it.