Finding the Funny in Your Corporate Video

Finding the Funny in Your Corporate Video

We’re solidly in the middle of Q4, and not a moment too soon: 2020 has been a lot. Most of us haven’t had much opportunity to laugh—global pandemic, nationwide protests, contentious presidential election—but we could all probably use a good chuckle right now. So...
Top 6 Most Common Video Mistakes to Avoid

Top 6 Most Common Video Mistakes to Avoid

A corporate video is a representation of your business, therefore any major slip up will make the brand look amateurish, incompetent, or both. This will send customers running the opposite way: right into the arms of your competitor. So how can you be sure to produce...
Part 3: Post Production

Part 3: Post Production

At this point, you know all the ins and outs of the preproduction process in working with a video production agency. You’ve played a part in developing the script, storyboard, and concept of your video. You’ve either been an on-camera star during production or were...
What to expect when you are on-set; Production Day

What to expect when you are on-set; Production Day

So you’ve decided to go with a video production company and have gone through the entire pre-production process (Finally you get what this term means!). What’s the next phase when working with a video production company and what should my business expect? Usually the...
Lights, Camera, Action!

Lights, Camera, Action!

What happens after you’ve decided to invest in video—and what does the pre-production stage even mean? So you’ve decided to start working with a video production agency to create videos for your company. Great! But now what? And what does all this production speak...
Why You Need (Professional) Video

Why You Need (Professional) Video

Whether you’re a COO or CMO, you know the integral role that visuals play in a successful marketing strategy. Depending on your company’s size, you might have an in-house marketing team or use an outside agency to help run your ads, social media, and your...